Hi! I’m Alexa.

natural light photographer
+ graphic designer + mama

I capture portraits & weddings and design invitations & logos.

3 Reasons You Need a Wedding Mood Board

3 Reasons You Need a Wedding Mood Board

When you think ‘mood board’ you might think of teenage girls plastering magazine clippings from Seventeen magazine on their bedroom walls (oh yeah, I was that girl!). Mood boarding actually can be the secret sauce to creating a seamlessly designed wedding that will leave your guests in awe at every perfectly placed flower arrangement, place card, fairy light, or whatever your ‘thing’ is. 

So, what exactly is a mood board? You might actually be doing it already without even realizing it! Pinterest has made this step of wedding planning super easy, fun and completely addicting. A mood board is a gathering of visual ideas to better convey the ~vibe~ you’re trying to create (at your wedding, in this case). These visual ideas can be anything from color to texture to decor to patterns. Anything you see that makes you think, “YES, that’s me!” should be on your mood board.


How do you get started? Well, in today’s age, I think Pinterest is the primary digital mood-boarding platform. But there is always value in creating a physical version of something. A physical mood board can be extra beneficial because of the ability to integrate texture (think fabric and paper swatches) that just can’t be captured completely in a photo. 

And most importantly, why do you need one? No doubt that all of this seems like a lot of work. But, in the long run, mood boarding will save you a headache or two. 

1. You'll have a better relationship with your creatives. 

We know that not everyone was born with a flourishing creative bone, and that’s totally okay! It can be hard to perfectly describe the color you’re imagining in your head if you’re not a designer, or telling your photographer what kind of photos you’re hoping for if you’re not a photographer. Pictures are worth a thousand words, and mood boarding can speak to a visual person much more efficiently than you might be able to. 

2. You might learn something about yourself. 

You may automatically think that you want your day to be elegant and feminine, but while looking around for inspiration you’re actually drawn to photos with a more bohemian or rustic vibe. Figuring out exactly what YOU want before trying to tell others will save you a lot of hassle and confusion in the long run. 

3. You’ll pay more attention to detail. 

Detail is everything, especially at a wedding! I’ve been to a lot of weddings and I’ve seen many that lacked ‘the little things’. You know, things that were extra memorable and that made the day feel romantic and magical. A few of my favorites that come to mind are tiny succulents at each table for guests to take home, live fish in centerpieces (I hope they found a good home after!), and my all time favorite, sparkler sendoffs. Mood boarding is a great way to get ideas for the little things that will make your day truly ‘yours’. 

Some of my favorite mood board content (and the photo used in this article!) comes from The Wedding Playbook's Pinterest page. They showcase so many different styles, you're bound to find something you love. But, I encourage you to mix and match and pull inspiration from ANYWHERE that makes your heart happy. Happy mood boarding! 


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